Hello.

I'm a product designer with over 10 years crafting digital experiences across B2B and B2C markets. Currently, I'm the founding designer at 10Spot, where I'm designing the future of local discovery and community commerce in Los Angeles and New York City. I believe great design starts with understanding real user needs. My process combines thorough research, rapid prototyping, and continuous iteration to create products people actually want to use. Whether it's helping someone find the perfect tile for their dream bathroom or discover an amazing local merchant in their neighborhood, I design experiences that connect people to what matters.